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Abs Archives - PUMP! Underwear

by BangAndStrike.com
PUMP Calendar 2015

You have to love PUMP’s imagery – these guys don’t cut corners when it comes to getting the best shots of their underwear.  They’ve been working with fantastic models and a world-renowned photographer (*cough* Rick Day! *cough*), so naturally we’re excited to announce: the PUMP calendar 2015 is here!

PUMP Calendar 2015 Jake Bass

Back in September BANG+STRIKE teamed up with PUMP underwear to offer the two winners of the #BANGANDPUMP competition the chance to land a once-in-a-lifetime photoshoot with photography giant Rick Day.

3 months later and you can finally see the results! Adriano Balestra and Dan Bevan were the two guys that impressed the most and bagged themselves the most likes on Instagram, winning the free trip to Montréal, Canada and securing their spots in the PUMP calendar 2015. In fact, Dan took such a good picture that he’ll be gracing kitchen fridges globally for both July AND December…

PUMP Calendar 2015 Bryant Wood

If July’s too long a wait though, we’ve got an exclusive preview of the awesome shots before the PUMP calendar 2015 is even available in the UK – with the likes of Jake Bass, Bryant Wood, Brandon Cole Bailey, and more familiar PUMP faces!

PUMP Calendar 2015

You’ll probably recognise August’s PUMP! boy too – Jared Ferguson missed out on the competition but PUMP were so impressed by him they approached him to shoot anyway!

LIKE THE STYLES? CHECK OUT THE RANGE OF PUMP! UNDERWEAR AT BANG+STRIKE!

By BANG AND STRIKE

http://www.bangandstrike.com/bangtalk/history-of-the-jockstrap/

Jock straps are becoming increasingly widespread as fashion garments and as a more comfortable, supportive alternative to typical underwear – but what is the history of the jockstrap? Modern jock straps may often go down the sexier route but the origins of the jock aren’t quite as glamorous

History of the Jockstrap - PUMP!'s range

As you’ve probably guessed, the history of the jockstrap started in the world of sport. More specifically – cyclists who were having a rough time on the cobbled streets of Boston, MA. Too much jostling and .. well you can imagine. The jock strap was designed by the company BIKE in 1874 as an “athletic supporter” that would protect the cyclists’ goolies as they cycled about. Hence the name ‘BIKE’ which, if you’ve seen it on a modern jock, may well have you thinking the wrong thing…

1941 Jockstrap Ad

In fact you may assume that the word ‘jock strap’ is just something that an American ‘jock’ straps himself into… But it comes from the original name of the garment as a ‘jockey strap’ – not for a jockey on a horse,but a ‘jockey’ on a bike, or a deliveryman. In fact, the word ‘jock’ meaning ‘athlete’ comes from the fact they wear jock straps! Phew. Love a bit of etymology.

Wider usage of the jock strap came in 1927 when a Canadian company added a hard cup to give athletes protection against stray hockey pucks and studded boots. And since then it’s been a staple for North American ‘jocks’, without ever gaining quite as much popularity in Europe.

History of the Jockstrap - sporting roots

You may not be aware but there are a number of types of athletic jocks – from swimmer jocks designed to protect a swimmer’s modesty under his trunks to the traditional thick-banded athlete’s jockstrap. For hockey you can get ones with garter hooks to attach your socks to and super-protective ones for the unenviable job as goalie… The mind boggles.

 

 

Show off your assets in our PUMP! Hero Jogger. The micromesh cup breathes, accentuates and supports, while the cotton body gives you complete comfort for the whole day. This jogger will stay in place no matter what you do.PUMP! Hero Jogger

PUMP-ANDY-FEVER-BRIEF

Photo by Gilles Crofta